CRM Development & Integration for eCommerce
One Customer Record the Whole Business Trusts
A CRM only earns its cost when it holds the truth about every customer — and in most businesses it does not, because the store, the marketing tools and the support desk each keep their own version. We build and integrate CRMs so customer data is unified, automated and actually used.
Talk to our CRM team
One Customer Record the Whole Business Trusts
A CRM only earns its cost when it holds the truth about every customer — and in most businesses it does not, because the store, the marketing tools and the support desk each keep their own version. We fix that.
Your Customer Data Lives in Five Places That Disagree
It is rarely a CRM problem — it is a connection problem.
The webstore knows what someone bought, the marketing tool knows what they opened, the help desk knows what they complained about, and none of them share a record. The result is inaccurate segments, automations that misfire, and staff re-keying data between systems that should already agree.
We connect your store to your CRM so every order, browse, ticket and marketing touch lands against one record, in real time. That is the foundation everything else — segmentation, automation, personalisation — actually depends on.
- One real-time record per customer
- No more re-keying between disconnected systems
- Accurate segments because the data is consistent
The Right CRM, Set Up the Right Way
We integrate what you run, help you choose if you are starting fresh, and build custom only when it is genuinely needed.
We work with Salesforce, HubSpot, Zoho, Dynamics and others, integrating whichever you already run. If you are choosing, we help you pick against how you actually sell rather than a feature grid. Where a packaged CRM cannot express your process, we build custom — but only after telling you honestly whether configuration gets you there faster and cheaper.
On top of a connected CRM we build the automation that makes it pay: abandoned-cart and win-back journeys, lead scoring and routing, post-purchase sequences and service escalations — all triggered by real store behaviour rather than a fixed schedule.
- Salesforce, HubSpot, Zoho, Dynamics and custom
- Automation triggered by real store behaviour
- Custom build only when configuration cannot fit
CRM Development & Integration Services
Connect, unify and automate — so your customer data finally works for you.
CRM Strategy & Selection
An honest recommendation on which CRM fits how you sell — or a plan to get the most from the one you already have.
eCommerce Integration
Two-way sync between your store and CRM — orders, customers, behaviour — with the reliability logic that keeps records in step.
Data Unification & Migration
Deduplicated, cleaned and merged customer data from every system into one trustworthy record, migrated safely.
Marketing Automation
Abandoned-cart, win-back and post-purchase journeys triggered by real behaviour, so messages land when they matter.
Sales Automation
Lead scoring, routing and pipeline automation that gets the right opportunity to the right person while it is still warm.
Custom CRM Development
Bespoke CRM systems or custom modules when off-the-shelf cannot express how you operate — built only when it truly fits.
Support Desk Integration
Service tickets and history joined to the customer record, so support and sales see the same person, not two accounts.
Optimisation & Support
Ongoing tuning, monitoring and support so the CRM stays accurate and useful as your business changes.
Turning a CRM Into Retention
Connected data is the start; loyalty and lifetime value are the goal.
Predictive Segments
Churn risk and lifetime-value modelling on your unified data, so retention effort goes where it pays.
Team Enablement
Training so your sales, marketing and support teams actually adopt the CRM rather than working around it.
Reporting & Dashboards
Dashboards that turn the connected data into decisions — pipeline, retention and campaign performance in one view.
Data Governance
Sensible rules for consent, access and data quality, so the record stays clean and compliant over time.
CRM Questions, Answered
Quick answers on platforms, integration, automation and custom builds.
Which CRMs do you work with?
Salesforce, HubSpot, Zoho, Dynamics and others, plus custom-built CRMs when off-the-shelf does not fit how you operate. We integrate whichever you run — or help you choose one if you are starting fresh.
What does connecting a CRM to my store actually achieve?
Every order, browse, support ticket and marketing touch lands against one customer record, in real time. That makes segmentation accurate, automation reliable, and personalisation possible — because the data behind it is finally consistent.
It also ends the manual re-keying and the "which system is right?" arguments that eat your team’s time.
Can you automate marketing and sales workflows?
Yes — abandoned-cart and win-back journeys, lead scoring and routing, post-purchase sequences and service escalations, all triggered by real store behaviour rather than a fixed schedule. Automation is only as good as the data feeding it, which is why we fix the integration first.
Do you build custom CRM systems?
When a packaged CRM cannot express how you sell, we do. But we will always tell you first whether configuring an existing platform gets you there faster and cheaper — custom is the answer only when it genuinely is.
Ready to unify your customer data?
Send us your CRM, your store and your tools. You will get a straight read on scope, sequence and cost — usually within a business day.
- An honest read on scope, sequence and cost
- A reply within one business day
- No obligation, no sales sequence