Field notes, migration guides and honest takes on the platforms we build on every day — Magento, Shopify, WooCommerce, Node.js and applied AI.
Node.jsAI agents are becoming a real channel to your product. What an MCP server is, why an existing REST API is not a substitute, and how to design the tools, permissions and limits it exposes.
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WooCommerceBuilding a multilingual health & wellness platform from scratch — geo-aware regions, Arabic and English content, and online booking for clinical treatments.
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WooCommerceLaunch is the cheap part. A line-by-line look at what a WooCommerce store costs to own in its second year, including the four cost lines almost every budget forgets.
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MagentoMigrating a wholesale phone- and laptop-parts supplier to Magento 2 — custom theme, deep fitment navigation, and a second storefront for the New Zealand expansion.
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ShopifySite-search users are your highest-intent segment, and a zero-result page loses them. How to audit Shopify search failures, fix the cheap causes first, and judge whether semantic search earns its cost.
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MagentoTaking over a Magento store in poor technical shape: clearing the backlog, a full performance overhaul, a new affiliate system, and support through to go-live.
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MedusaA decision framework for headless commerce: the four requirements that actually justify it, the costs the pitch omits, and an honest placement of MedusaJS among the alternatives.
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LaravelBuilding and supporting the web presence of a global IT asset-intelligence SaaS on Laravel — deep content architecture, integration catalogues and demo funnels.
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MagentoLCP, INP and CLS explained in revenue terms rather than engineering terms — what each metric actually costs a Magento store, the typical Magento-specific causes, and how to prioritise.
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AI / MLBuilding the website and AI integration for a behavioral-health platform that cuts no-shows and recovers revenue — where healthcare, AI and web engineering meet.
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MagentoHow to enrich a large Magento catalogue with AI without wrecking it: the export-enrich-review-import pipeline, the prompt structure, the QA sampling rate, and where it goes wrong.
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Node.jsBuilding a consumer platform from zero: private letters, voice and video between fathers and children, a discovery engine, and page-speed work that respects the subject.
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